Marketing Executive

Job Responsibilities:

• Support the execution of any marketing campaigns including advertising and promotions, PR, social marketing and partnership programs
• Organize and oversee marketing collateral development based on brand guidelines e.g. point-of-sales displays, print advertisements, eDM, digital banners, premium gifts, brochures to support sales and marketing activities.
• Develop and execute social content plan
• Work closely with local General Manager and Sales team to manage and execute effective tactical promotions to drive sales for different brand portfolios 
• Work closely with eCommerce team to implement effective digital marketing campaigns and maintain local promotional updates on brand website(s)
• Conduct regular market research and analysis on market landscape, competitor’s analysis, consumer behaviors, media consumption for effective marketing planning
• Develop and compile marketing reports to track and monitor campaign efforts and performance
• Collaborate with managers in preparing budgets and monitoring expenses

Job Requirements:

• Degree holder in Marketing or related disciplines
• Minimum of 2 years marketing experience, preferably in hospitality or aviation industry
• Strong copywriting and creative conceptualization skills
• Dynamic, resourceful, result-driven with the capability to articulate business objectives in a compelling manner
• Strong interpersonal skills in communicating with people from different backgrounds and at all levels, both internally and externally
• Excellent project management and time management