CRM Specialist
Key Roles & Responsibilities
- Define, develop and manage a One to One communication program including product- based and delight activities set according to the client’s Purchasing propensity, needs and culture with the aim to build a strong commercial and tailored relationship with the customer
- Implement CRM tools and activities, in compliance with the strategy, involving all relevant central and local actors and considering cost/benefit
- Choose and follow external suppliers involved in the CRM processes execution
- Provide guidelines, training, and full support to local teams
- Perform project management activities, checking milestones and highlighting issues
- Provide analytics and reporting tools to central and local stakeholders. Constantly monitor the results, for strategy adjustment and evolution
Requirements:
- Degree Holder. Commercial or sales education & background with further education in sales training and coaching is preferred.
- At least 3 years’ experience in retail / sales training role, preferably for the luxury industry
- Fluent English. Good command of spoken Chinese (Cantonese & Mandarin)
- Good command of written English and Chinese.
- Expertise in PowerPoint, proficient in Excel and Word.
- Expertise in selling skills for luxury products and coaching techniques & facilitation skills
- Entrepreneurial spirit, proactive, positive and self-motivated