Responsibilities
* Responsible for marketing content for all brand assets (e.g., event management, web content, videos, customer testimonials)
* Implementing effective marketing communications to target audiences through both online and offline marketing (especially with on online part)
* Solid experiences in running the social media platform, especially for audience in Chinese, Macau and Hong Kong market (IG, FB, YouTube, Twitter, Google, Chinese-related social media)
* Good communication experiences and able to handle and manage the annual marketing budget
* Working closely with other Teams to format marketing strategies across channels to support on strategies enrollment
Experience
* Bachelor or master’s degree holder in Marketing / Public Communications or other related fields
* Over 5 years of relevant marketing experience, with at least 3 years managerial grade
* Familiar with social media channels (IG, FB, YouTube, Twitter, Google, Chinese-related social media)
* Strong working experiences in web analytics, CMS, and other digital tools. Also, in event management, planning and organizing various competing priorities
* Skilled in analyzing market data and conducting market research
* Excellent written and oral communication skills in English and Chinese (including Mandarin)
* Excellent leadership, organization, and project management skills.
Education
* Bachelor or master’s degree holder in Marketing / Public Communications or other related fields